QUALUCIA New Color Released

"QUALUCIA" expresses 'transparency' and 'softness' despite its high color saturation.

From the spring/summer of 2024, bleach-free hair color has been attracting attention, and among them, "soft olive beige" with transparency and no reddish tint is gaining popularity.

It has become a hot color that is still being ordered through 2025.

The new QUALUCIA colors for 2025 include:

• "Olive Beige" with a well-balanced matte finish

• "Beige 3", a mellow dark beige with a soft and warm feeling

• "Gray 3", a dark gray color that does not blur easily.

With the addition of the popular olive beige, the depth-enhancing beige 3, and gray 3, the color line is now rich in design intensity and color variation.